Apple holiday ad makes it OK to spend time too much time on phone this Christmas


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FedScoop’s Social Studies keeps tabs on the latest lifestyle news and events around the Beltway.

Folgers had one. Coke had one. Christmas commercials that tug at the heartstrings and capture a moment of Americana in 90 seconds. This year, Apple has created the holiday greeting that has people putting down their phones and picking up a tissue.

You can blame Apple for the tears in your eggnog, or thank them when, as you play a dinner table round of Candy Crush, your aunt just might think you, too, are shooting a holiday short.


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